Research Journal of Applied Sciences

Year: 2015
Volume: 10
Issue: 5
Page No. 181 - 187

Moderating Effects of Tourism Management and Entertainment to Antecedents of Brand Image Towards Brand Image: A Case of a Developing Country

Authors : Wasib B. Latif, Md. Aminul Islam, Idris Bin Mohd Noor, Abhinaya Chandra Saha, Shib Shankar Roy and A.B.M. Abdul Halim

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