Authors : Roman V. Penkovtsev and Rustam U. Musin
Abstract: Now a days, the most successful country concerning the dissemination of public diplomacy in the Middle East and the Gulf countries, in particular in the Islamic Republic of Iran is performed by the United States. The US State Department provides annually considerable funds to implement the projects in the field of “digital diplomacy” using a variety of tools to influence the policies of other countries through information technologies, radio, digital TV and internet resources. The study discusses the steps and methods of distribution of US public diplomacy in the Islamic Republic of Iran, namely the opening of “Virtual US Embassy in Teheran” the increase of radio “Farda” and TV “Persian news service” broadcast hours. In its turn, the Islamic Republic of Iran started to fund and distribute the projects in the field of public diplomacy within the countries of Central and Middle Asia and the Persian Gulf. Every year, the United States improve information technologies which subsequently lead to a successful US public diplomacy and the spread of democracy in the Islamic Republic of Iran.
Roman V. Penkovtsev and Rustam U. Musin, 2015. Distribution of US Public Diplomacy in the Gulf Using the Example of the Islamic Republic of Iran. International Business Management, 9: 1372-1374.