Authors : Pilar de-Luis, Estrella Bernal, Maria-Jose Vela and Manuela Perez
Abstract: The researcher explore the current vision that Spanish companies have form their Corporate Social Responsibility (CSR) policy in order suggest some public and private actions and attitudes that are necessary if these companies want to be accountable in sustainability terms to society. Such vision will be explored by identifying the salient stakeholders that are demanding a particular social issue which is gender balance on corporate boards and by comparing those stakeholders with the salient stakeholders in environmental issues identified in existing studies. The methodologies of Mitchell and Agle were used, as well as official data bases and a survey among Spanish limited companies. The researcher found that the financial approach is the dominant one in the CSR. Nevertheless, existing Spanish law might be modulating this approach and facilitating a normative approach in order to help companies to achieve accountability to society as regards sustainability.
Pilar de-Luis, Estrella Bernal, Maria-Jose Vela and Manuela Perez, 2010. Stakeholders, Board’s Gender Balance and Environment in Corporate Responsibility; Pursuing Sustainability. International Business Management, 4: 229-238.