Authors : Syed Ehtasham Amin, Zuhaib Ahmed Qazi, Ali Karim, Sana Masood, Muhammad Bilal Soomro, Fiza Soomro, Nayaab Bakhtawar, Maira Anam, Mujahid Gul, Muhammad Asif Ilyas, Usama Yousaf, Talha Riaz, Muhammad Shayan and Naveed ul Haq
Abstract: Halal is becoming a sign for food safety, quality assurance and standard of living worldwide. Farm to table, all the operations involve in the halal industry. The latest innovations in the science and technology and the recent initiatives for the betterment of society, it is necessary that the Halal concept must be fully understood by the industry player and also by consumers. The halal traceability system and halal tracking system are emerging as productive fields in the halal market worldwide. These areas are very important to ensure the implementation of halal standards in the food industry. Traceability and tracking has led to establish new links within the chain of operations particularly in the industries. An effective system for traceability and tracking is needed in Pakistan to lessen the risks connected with halal industries that can mess up the national and international trade of Pakistani halal food. This traceability and tracking systems work as a part for communication and to make information available throughout the supply chain. The purpose of this review based study was to assess the importance of halal traceability system and halal tracking system in the halal food industries of Pakistan. There is a need to consider the potential and expectations of halal food producers, distributors and consultants to promote Pakistan halal food industry. This study reconnoitered the cognizance, observation and religious views of halal food producers and the market tactics adopted by government to strengthen the Pakistan halal food industry. There is a need to take some serious policy actions for the governance to implement halal standards in the food industries of Pakistan.
Syed Ehtasham Amin, Zuhaib Ahmed Qazi, Ali Karim, Sana Masood, Muhammad Bilal Soomro, Fiza Soomro, Nayaab Bakhtawar, Maira Anam, Mujahid Gul, Muhammad Asif Ilyas, Usama Yousaf, Talha Riaz, Muhammad Shayan and Naveed ul Haq, 2021. An Insight on the Importance of Traceability and Tracking in Halal Food Industry in Pakistan. Pakistan Journal of Social Sciences, 18: 85-91.